Dentists can encourage their patients to get regular cleanings and polishes to avoid bleeding gums with this short video. Animated videos can also appeal to children, who may be frightened of their dental visits.

Animated videos work on several levels, attracting the viewer’s attention while the accompanying voiceover delivers the message. Research indicates that whiteboard videos can actually help viewers retain the information you’re trying to get across. Here’s a 2-minute video discussing how short whiteboard videos can grab a viewer’s attention and effectively deliver your message.

 

Complex processes can often best be presented through visual learning. When viewers see a simple depiction of someone using or operating a product, they can see how to incorporate it into their own workflow. The voiceover explaining what is happening on the screen is an important component of an animated video. This 3-minute video discusses how to make sure you get the right voiceover talent for your project, and how to provide him or her with the right tools to do the best job.

 

Animated videos can be fun, but at the same time deliver an emotion-packed message to the viewer. Below is a short video that explains how a personal trainer can help deliver a successful personal weight-loss and fitness programs. This type of video can be posted on Facebook business pages, business websites, and YouTube. As a bonus, the Google search engine often gives YouTube videos high rankings.

Chiropractors can offer short videos that highlight specific pain points: the back, legs, shoulders, and neck. Or they can quickly explain how chiropractic is different than working with a general practitioner, and highlight a chiropractic clinic’s special approach to healing. Animated videos have a high completion rate because the viewer is involved by guessing what the completed image will be as it is drawn on the screen.

Real estate firms can use short videos in a variety of ways. One of the best uses is to educate prospective clients using short, specific video segments of under two minutes in length. Topics might include:

1) pricing your home
2) getting ready for the home inspection
3) why for-sale-by-owner might not be the best move
4) what is radon?

Click the video link below for an example video: Pricing Your Home For Sale. Of course, you would add a call to action with information such as your phone number, e-mail address, or web site.